We Steer You Away from Bad Choices
The Situation: Our customer had newly designed business cards with their company name in a blind emboss. They wanted to carry that element over to the rest of their stationery. That would mean that on their letterhead the name of their company would also be a blind emboss.
What They Missed: When scanned, copied, or faxed, the blind emboss would not be visible and no one would be able to see their company name.
Our Advice: We suggested they add their company name at the bottom along with their address. With our solution, they were able to avoid a major misstep, while preserving the integrity of their brand.
We Think of Things You May Not Have
The Situation: We were printing an envelope to hold receipts for pre-sale clothing purchases. Our customer thought it would be convenient to hang the envelope on the hanger along with the article of clothing. In order to do that, the envelope would need to have a hole drilled at one end. They asked us to drill a hole at the bottom of the envelope.
What They Missed: If the hole was drilled at the bottom , once placed on the hanger, the flap would open and all the receipts would fall out.
Our Advice: Drill the hole on the flap end of the envelope—a simple solution to what was a seemingly obvious, but unfortunately overlooked, problem.
We Come Up With Ideas that Save You Time and Money
The Situation: Our customer was buying blank presentation folders from an office supply store. Their employees would stuff the folders with forms they were required to give to their clients. They wanted a customized folder with their logo on the front.
What They Missed: An opportunity to utilize their folder in multiple ways.
Our Advice: We suggested they print the forms directly onto the folder itself. This efficiency saved our customer money and time, and also freed up their employees to concentrate on more important things.
We Catch those Pesky Mistakes
The Situation: We received artwork for some marketing materials, including a presentation folder and the envelope it would be mailed in. The size of both the folder and the envelope was 9″ x 12″.
What They Missed: The envelope was the wrong size.
Our Advice: The envelope should have been 10″ x 13″. By catching this mistake, we saved our customer time and money, but most of all aggravation.